{"id":7191,"date":"2020-06-15T14:07:43","date_gmt":"2020-06-15T14:07:43","guid":{"rendered":"https:\/\/www.webace.co.il\/?p=7191"},"modified":"2020-06-15T14:07:43","modified_gmt":"2020-06-15T14:07:43","slug":"%d7%94%d7%9e%d7%93%d7%a8%d7%99%d7%9a-%d7%94%d7%90%d7%95%d7%9c%d7%98%d7%99%d7%9e%d7%98%d7%99%d7%91%d7%99-%d7%9c%d7%a9%d7%99%d7%95%d7%95%d7%a7-%d7%91%d7%a4%d7%99%d7%99%d7%a1%d7%91%d7%95%d7%a7","status":"publish","type":"post","link":"https:\/\/webace.co.il\/en\/%d7%91%d7%9c%d7%95%d7%92\/%d7%91%d7%9c%d7%95%d7%92-%d7%98%d7%99%d7%a4%d7%99%d7%9d\/%d7%94%d7%9e%d7%93%d7%a8%d7%99%d7%9a-%d7%94%d7%90%d7%95%d7%9c%d7%98%d7%99%d7%9e%d7%98%d7%99%d7%91%d7%99-%d7%9c%d7%a9%d7%99%d7%95%d7%95%d7%a7-%d7%91%d7%a4%d7%99%d7%99%d7%a1%d7%91%d7%95%d7%a7\/","title":{"rendered":"The ultimate guide to Facebook marketing"},"content":{"rendered":"<p>\u05d4\u05e8\u05e6\u05d0\u05d4 \u05de\u05e2\u05d5\u05dc\u05d4 \u05e2\u05dc \u05d0\u05d5\u05de\u05e0\u05d5\u05ea \u05d4\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05e4\u05d9\u05d9\u05e1\u05d1\u05d5\u05e7 \u05de\u05d0\u05d7\u05ea \u05de\u05e1\u05d5\u05db\u05e0\u05d5\u05d9\u05d5\u05ea \u05d4\u05e4\u05e8\u05e1\u05d5\u05dd \u05d4\u05d2\u05d3\u05d5\u05dc\u05d5\u05ea \u05d1\u05e2\u05d5\u05dc\u05dd \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05e4\u05d9\u05d9\u05e1\u05d1\u05d5\u05e7 \u05e2\u05dd \u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05db\u05d2\u05d5\u05df \u05d8\u05d5\u05e0\u05d9 \u05e8\u05d5\u05d1\u05d9\u05e0\u05e1 \u05d5\u05db\u05d3'<\/p>\n<p>Summary of the rules for advertising copywriting:<\/p>\n<ul>\n<li>Short and sweet<\/li>\n<li>Percentages and numbers<\/li>\n<li>Emphasis of one word<\/li>\n<li>Motivation for action such as: Call now, click here, try today<\/li>\n<li>Video - to watch a short video on the subject<\/li>\n<li>Explanation of the registration process - enter the email to receive the guide<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><iframe title=\"The Ultimate Guide to Facebook Advertising\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/QbLUNVoBEZc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>\u05d4\u05e8\u05e6\u05d0\u05d4 \u05de\u05e2\u05d5\u05dc\u05d4 \u05e2\u05dc \u05d0\u05d5\u05de\u05e0\u05d5\u05ea \u05d4\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05e4\u05d9\u05d9\u05e1\u05d1\u05d5\u05e7 \u05de\u05d0\u05d7\u05ea \u05de\u05e1\u05d5\u05db\u05e0\u05d5\u05d9\u05d5\u05ea \u05d4\u05e4\u05e8\u05e1\u05d5\u05dd \u05d4\u05d2\u05d3\u05d5\u05dc\u05d5\u05ea \u05d1\u05e2\u05d5\u05dc\u05dd \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05e4\u05d9\u05d9\u05e1\u05d1\u05d5\u05e7 \u05e2\u05dd \u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05db\u05d2\u05d5\u05df \u05d8\u05d5\u05e0\u05d9 \u05e8\u05d5\u05d1\u05d9\u05e0\u05e1 \u05d5\u05db\u05d3' \u05ea\u05de\u05e6\u05d9\u05ea \u05d4\u05d7\u05d5\u05e7\u05d9\u05dd \u05dc\u05e7\u05d5\u05e4\u05d9\u05e8\u05d9\u05d9\u05d8\u05d9\u05e0\u05d2 \u05e4\u05e8\u05e1\u05d5\u05de\u05d9: \u05e7\u05e6\u05e8 \u05d5\u05de\u05ea\u05d5\u05e7 \u05d0\u05d7\u05d5\u05d6\u05d9\u05dd \u05d5\u05de\u05e1\u05e4\u05e8\u05d9\u05dd \u05d4\u05d3\u05d2\u05e9\u05d4 \u05e9\u05dc \u05de\u05d9\u05dc\u05d4 \u05d0\u05d7\u05d3 \u05d4\u05e0\u05e2\u05d4 \u05dc\u05e4\u05e2\u05d5\u05dc\u05d4 \u05db\u05d2\u05d5\u05df: \u05d4\u05ea\u05e7\u05e9\u05e8 \u05e2\u05db\u05e9\u05d9\u05d5, \u05dc\u05d7\u05e5 \u05db\u05d0\u05df, \u05e0\u05e1\u05d4 \u05d4\u05d9\u05d5\u05dd \u05d5\u05d9\u05d3\u05d0\u05d5 &#8211; \u05dc\u05e6\u05e4\u05d9\u05d9\u05d4 \u05d1\u05d5\u05d9\u05d3\u05d0\u05d5 \u05e7\u05e6\u05e8 \u05d1\u05e0\u05d5\u05e9\u05d0 \u05d4\u05e1\u05d1\u05e8 \u05dc\u05ea\u05d4\u05dc\u05d9\u05da \u05d4\u05e8\u05e9\u05de\u05d4 &#8211; \u05d4\u05db\u05e0\u05d9\u05e1\u05d5 \u05d0\u05ea \u05d4\u05de\u05d9\u05d9\u05dc \u05dc\u05e7\u05d1\u05dc\u05ea \u05d4\u05de\u05d3\u05e8\u05d9\u05da [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7193,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-7191","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-7"],"_links":{"self":[{"href":"https:\/\/webace.co.il\/en\/wp-json\/wp\/v2\/posts\/7191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webace.co.il\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webace.co.il\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webace.co.il\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/webace.co.il\/en\/wp-json\/wp\/v2\/comments?post=7191"}],"version-history":[{"count":0,"href":"https:\/\/webace.co.il\/en\/wp-json\/wp\/v2\/posts\/7191\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webace.co.il\/en\/wp-json\/wp\/v2\/media\/7193"}],"wp:attachment":[{"href":"https:\/\/webace.co.il\/en\/wp-json\/wp\/v2\/media?parent=7191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webace.co.il\/en\/wp-json\/wp\/v2\/categories?post=7191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webace.co.il\/en\/wp-json\/wp\/v2\/tags?post=7191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}