7 Principles of Business Differentiation

These are the 7 principles for business differentiation by mentor Bill Glazer who originally set 20 points

Here are the points I see as the main ones

Opportunity gap - understand where there is a real gap in the market that the business solution meets
What is the main benefit to the target market - for example if there is one sentence from which I can understand the whole concept
Excellent / unique warranty - Is there a unique warranty for example - within a month you will have squares in your stomach
Shortening times - Do you have the option of providing a service solution that is much shorter than competitors
משהו שרק אתם יודעים לתקן – להיות שמחים, להצליח, לשמוח וכד'..
Your personal story and personality - what in your story gives the possibility of a unique connection to you or your experience and cause empathy and trust
חווית הלקוח – האם הלקוח יעבור חוויה יחודית – סדנאות וכד'…

Here are some more types of business uniqueness / differentiation:

Specific target audience
Unique theme / field
Unique combination - interdisciplinarity

עסק שידע לתת לפחות אחת מהתועלות האלו – וידע להתייחס לפחות לסעיף אחד מסעיפי הבידול הנ"ל – יכול להבטיח לעצמו שהוא יבלוט ויזכר מעל ומעבר לכל המתחרים והשוק.

Need and want help in the process of thinking / Master Mind about your differentiation - you are welcome Leave us details And we will be happy to help.

Elad Yanai

Digital and Internet expert for more than 20 years. Graduated with a degree (BsC) with honors in the field of Media Productions - (Melbourne-Australia). Owner of corporate tax in the field of website building, promotion, marketing and technological trainings. Expert in business consulting for excellence, WordPress system, and implementation of ERP systems in organizations and companies. "My passion is to help people manage and conduct themselves with efficiency, wisdom and passion."